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IceCream™ Packaging

Introducing the latest innovation in the permanent makeup space: IceCream™ Topical Anesthetic. Our focus was to create packaging that not only supports the exceptional quality of the product but also enhances the overall experience for professional PMU artists.

Creative Direction: Aisling Kelly

Graphic Design: Sabrina Llorente

Client: Tina Davies Professional

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With an unwavering commitment to excellence, our goal was to design packaging that not only upholds the Tina Davies brand identity but also stands out as a focal point in any artist's setup. We aimed to blend visual appeal with practical functionality, ensuring the product is easily identifiable and accessible during procedures.

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Crafted with our brand colour Congo Red, the packaging features a striking gradient that aligns IceCream™ with other Tina Davies product offerings. The tube, in a matte solid Congo Red, is adorned with a silver foil logo, enhancing its luxurious appeal. We selected pearlized paper for an added touch of elegance, creating a cohesive and sophisticated look.

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The packaging is designed with the artist's needs in mind. The wide opening allows for easy dispensing of the product into a cup, streamlining the preparation process. Additionally, the child-proof packaging ensures safety without compromising accessibility.

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With IceCream™ packaging, we’ve combined aesthetics with functionality, creating a product that is not only effective but also beautifully presented. The result is a seamless blend of form and function that enhances the overall user experience.

Photography: Kailee Mandel

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